Author Biography

Bird, Graham

 

 

 

 

 

 

 

 

 

 

Biographical Notes

Graham Bird is responsible for the overall strategic marketing of The Open Group. Prior to his current appointment, Graham was The Open Group's Director of Branding and managed the program that awards the Open Brand seal of approval to products that guarantee to conform to open systems standards. Since 1997, The Open Group has led a number of EC initiatives that have invested in learning about and resolving the issues associated with IT purchasing. In previous lives, Graham has been General Manager responsible for marketing and development of image systems, workflow, document management and development tools with Fujitsu/ICL and in that role was responsible for procurement of all software products for the group. Prior to that he was a founding director of Thinking Software Ltd., a startup software house in the UK. With professional qualifications in marketing, he was a founding member of The Marketing Network, an organization dedicated to enhancing the skills and knowledge of marketing professionals. Graham is also a Registered Marketer and a member of the Chartered Institute of Marketing.